One script tracks visitors from first click to final purchase. Leads and sales are connected back to the campaign that started them automatically.
/services/kitchen-fitting · campaign: kitchen-fitting
gallery · pricing · video · quote form
/get-a-quote · sarah mitchell · 14:34
salesman · normal process
Google Ads → kitchen-fitting → form → won
Five steps. Fully automatic. No manual work at any stage.
Visitor lands from Google Ad, social post, or referral link
Pages viewed, widgets clicked, forms started, phone call placed
Enquiry submitted, call made, booking requested
Engine links the lead back to the original visit automatically
Sale attributed to the campaign that started it all
Dashboard, activity feed, automatic matching, lead detail, and transaction tracking — all from one script.
Your dashboard shows the full picture: entries, signals, leads, and actual revenue — broken down by campaign, channel, and domain. Compare periods, spot trends, and see exactly where your budget is producing results.
The activity feed shows every visitor interaction as it happens — entries, page views, widget clicks, phone calls, and form submissions — plus transactions on Connected. Human-readable labels instead of event codes.
Every lead and sale is automatically connected back to the campaign that produced it. Forms, phone calls, orders, bookings — all matched without any manual work. Unmatched records keep trying automatically until they resolve.
Lead detail shows the complete attribution journey — from the ad they clicked, through every page they viewed, to the phone call, the quote, and the final sale. Your marketing person sees exactly what produced the revenue.
On Connected, the script auto-detects your checkout platform and tracks transactions automatically — whether it's WooCommerce, Shopify, Stripe, or PayPal. No plugins, no API keys, no configuration.
Three steps. Under ten minutes. No code changes to your checkout, forms, or CRM.
Add one script tag to your website header. The script starts recording visitor entries, UTM parameters, referrer sources, and page interactions immediately.
Drop signal widgets onto your key pages — contact forms, phone links, pricing calculators. Each one captures a full attribution payload tied to the visitor.
As visitors become leads and leads become customers, Pathalytics connects the dots. Your dashboard shows revenue by campaign — no manual attribution needed.
Pathalytics runs behind the scenes. Your team never changes how they work. The system tracks, matches, and reports — nothing more.
No drip campaigns, no nurture sequences, no automated outreach of any kind.
Your salesperson sells the way they always have. Zero workflow changes required.
No integrations to authenticate, maintain, or fix when platforms update.
Observes and records without interfering. Tested against live Shopify, Stripe, and PayPal.
Lightweight built-in pipeline complements your existing tools. Never writes back.
Matching takes minutes or weeks. The system never rushes, guesses, or gives up.
14-day free trial. No credit card required. Install one script.
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